Interactive Training Programs

Pharmaceutical sales training is our specialty. Many of our trainers come from the industry. We provide training for pharmaceutical representatives, managers, and other pharmaceutical employees.

Your organization can provide value-added services for your healthcare customers by sponsoring one or more of our interactive programs for physicians, nurses, pharmacists, veterinarians, etc…

Engage your learners. Produce the behavior changes you want.

Inspire your participants and help them convert knowledge into action. Training Makes Cents Inc. designs and implements programs that boost learning and help leverage skills.

From 90-minute Sound Bites™ to 1-2 day programs, we provide the training you need, when and where you need it. Our classroom-based interactive training programs are designed to support your training initiatives.

Email Christie Sterns to find out how we can tailor core programs to your needs, or create new programs that align with your training goals. 

Pharmaceutical industry experience includes training for:

  • 80 pharmaceutical companies
  • 100,000 pharmaceutical industry employees
  • 4000 physicians and other healthcare professionals

How do Training Makes Cents Inc. programs boost learning?

  • Classroom based to focus on the learner
  • Interactive activities stimulate learning
  • Core programs are tailored to your needs
  • Experienced trainers facilitate dynamic learning
  • Adult learning principles increase retention
  • Serious content delivered with fun!

Short on time?

Try one of our Seriously fun sound bite! programs

Need training modules for national or regional meetings? Want to reinforce learning in your training curriculum?

Seriously Fun™ Sound Bite Programs deliver fast-acting results!

  • 1.5-2 hour skill-building modules minimize time off
  • Efficient, fun courses that engage so learning sticks
  • Includes follow-up to sustain learning

Maximum Flexibility

  • Facilitated by us or your trained personnel
  • Select modules to support your initiatives
  • Fully customizable to your needs

Seriously fun sound bite!

Selling Series

  • Selling with Style (Introduction to Social Styles™)
  • Presenting the Evidence…Quickly (clinical papers)
  • Clinical Papers – The Great Debate (advanced program)
  • Effective Call Openers and Closers
  • Selling to Needs – Bringing Value
  • Getting to the “Real” Objection
  • Briefing Speakers

Communication Skills

  • Capitalizing on Lunch and Learn Opportunities – Planning, Executing 1 & Executing II
  • Interactive Presentations – Planning, Execution
  • Active Listening

Relationship Building

  • Leveraging Relationships – Connect/Communicate; Communicate/Catalyst for Change
  • Leading without Authority – Foundational Principles, Clarifying/Questioning/Value Exchanges
  • Application Selling in a Multicultural Environment – Introduction, Application
  • Prescription for Success – Connecting, Projecting the Right Image, Communicating

Other Seriously Fun™ Sound Bite Topics

  • Time Management -- Work/Life Balance
  • Conducting/Facilitating Meetings
  • Territory Management
  • Competitive Intelligence
  • Working Conventions/Exhibits

Full Day or Half-day Programs

Sales Representatives

  • The Art of Active Listening
  • Interactive Presentations
  • Selling in a Multicultural Environment
  • Investing Your Time and Energy to Maximize Results
  • Capitalizing on Lunch & Learn Opportunities
  • Leading without Authority
  • Selling with Style
  • 6 C’s of Leveraging Relationships
  • Effective Use of Clinical Papers
  • Prescription for Success – Building Relationships


  • Motivational, Dynamic and Productive Sales Meetings
  • Prescription for Successful Coaching
  • Selling in a Multicultural Environment
  • Coaching with Style
  • Interactive Presentations
  • Effective Facilitation Skills


  • Facilitating Focus Groups/Advisory Board Sessions
  • Interactive Presentations
  • Effective Facilitation Skills
  • How to Talk so Your Patients Listen, and Listen so Your Patients will Talk
  • Productive Use of your Time and Energy
  • Conducting Effective Meetings
  • Effective Group and One-on-One Patient Communication Techniques

CD-Rom Programs

  • The Hard to See Doctor and the No See Doctor – English & French
  • The Two Minute Window – English only
  • Customized CDs for product launches

Programs can also be delivered in French.

Click here for a sample of learning objectives

Call Christie Sterns to get the learning objectives for any of these programs: (416) 402-7685.

Email Christie Sterns

Seriously Fun Sound Bites